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Introduction

The environment influences the opportunities for development and functioning of the organization. It creates opporunities, but also barriers and threats.

Mutual relationships with the bank’s shareholders also influence the possibilities of functioning and development. As an institution of public trust, we pay a lot of attention to honesty in business relations and treat our partners and clients in a responsible way.

We look closely at the context of changes in the world and in the area of banking. We are aware of the fact, that no business operates in isolation, and as bankers we can not only follow numbers.

The „mobile Bank” strategy is the answer to the changing environment and challenges facing mBank, with empathy as its first pillar – adopted for implementation in 2016. The new strategy is based on the following pillars: the client era, the mobility era and the efficiency era.